Every engagement starts with a specific problem and ends with measurable results—faster apps, higher conversions, or better search visibility.
High‑conversion checkout for a fintech platform, tuned for performance and trust.
Problem — Legacy checkout flow caused abandoned carts and made experiments difficult to run.
Solution — Rebuilt the flow with a modular architecture, A/B test hooks, and edge‑rendered pages.
Results — 45% uplift in completed checkouts, 20% faster perceived load time.
Next.js, TypeScript, Node.js, Stripe, Vercel
Analytics companion app with offline‑first dashboards for busy operators.
Problem — Ops leaders needed access to real‑time KPIs on the move with unreliable connectivity.
Solution — Offline‑first app with background sync, push alerts, and role‑aware dashboards.
Results — Daily active usage up 3.1x, incidents spotted earlier.
React Native, TypeScript, GraphQL, Firebase
Story‑driven marketing site that matched a refreshed brand and new product positioning.
Problem — An outdated site no longer reflected the product or spoke to the right audience.
Solution — Full UX and content refresh with component library and guidelines for future pages.
Results — Time on page up 60%, demo requests up 32%.
Next.js, Tailwind CSS, Figma
Technical SEO and content architecture overhaul for a large documentation site.
Problem — Organic traffic was plateauing and critical docs were buried in search results.
Solution — Introduced semantic URL structure, sitemaps, schema, and performance improvements.
Results — Organic traffic up 210% in six months, key pages ranking on page one.
Next.js, Headless CMS, Lighthouse CI
Architecture guidance and implementation support for a multi‑team platform initiative.
Problem — Multiple teams were shipping independently, creating duplication and integration risk.
Solution — Defined a reference architecture, shared libraries, and a migration path off legacy services.
Results — Fewer production incidents and faster onboardings for new teams.
Node.js, Kubernetes, GraphQL, Platform tooling
Multi‑tenant SaaS platform with dashboards, billing, and admin tooling.
Problem — Early customers were on a stitched‑together stack that couldn't handle growth.
Solution — Greenfield build with clear boundaries between core app, billing, and admin.
Results — 99.9% uptime, simpler onboarding, and faster feature delivery.
Next.js, Node.js, PostgreSQL, Stripe, AWS
